How Arsenal cracked the WSL code

Today, The Sports Agents took a closer look at the Women's Super League and Arsenal's monumental commercial success story - despite surrendering their crown to Emma Hayes' Chelsea, on the pitch... How have the club's ticket strategy, a 'one-club' mentality and history made them the gold-standard for English footballChelsea's commerical director Zara Al-Kudcy and The Guardian's Suzy Wrack join Gabby & Mark to reflect on lessons from the continent, salary caps, tribalism and avoiding the financial pitfalls we've seen in the men's game.And the morning after the Sports Journalism Awards (and gongs for almost everyone on the show 👀) Gabby wants reflect on victory and near-misses and talk about her Andy Murray obsession... while he's still playing.Executive Producer: Adonis PratsidesProducer: David DombVideo Producers: Rory Symon & Sam TrudgillSocial Media Editor: Georgia FoxwellTom Hughes is Editor for The News Agents podcast networkVicky Etchells is the Commissioning Editor for Global You can listen to this episode on Alexa - just say "Alexa, ask Global Player to play The Sports Agents".Clips: Andy Murray (sky sports tennis)

Om Podcasten

Gabby Logan and Mark Chapman, two of the UK’s best sports broadcasters, host a brand new twice-weekly podcast exploring the stories behind the sports... Drawing on their wealth of experience and insight, with exclusive interviews and expert analysis, Gabby & Mark tackle the big issues and explain not just what’s happening, but why. They'll also bring a healthy dose of humour when needed too. And it's not just about the football, The Sports Agents will bring you inside the greatest sporting events from around the world in what promises to be a truly memorable year of sport. New episodes every Tuesday and Thursday. The Sports Agents is a Global Player Original Podcast. And, the Sports Agents now have merch! To get yours, head to: https://store.global.com/collections/the-sports-agents